"About" the "Name"

snap·per n.

1. One that snaps.

2. pl. snapper or snap·pers: Any of numerous widely distributed marine fishes of the family Lutjanidae, many of which are prized as food fishes, found chiefly in warm coastal waters of the Pacific and Atlantic. Additionally applied to many other fishes from other families including the Australasian snapper, Pagrus auratus, also known as squirefish, the Eastern nannygai, also known as red snapper, Centroberyx affinis and Bluefish, Pomatomus saltatrix, of which the smallest are often known as "snappers"

3. A snapping turtle: a large, aggressive New World freshwater turtle

Conclusion:

In other words, we'd consider and qualify Snapper Yachts as those which: Quickly snatch our attention, move one by their sparkle, are frequently tasteful, while widely varying in numbers of families, size, character and distribution.